+353 1 9055720 manoj@jumpstart.design

Why Starbucks failed in Australia

Coffee is just coffee, right … WRONG. Going Global. Being global does not mean give the same product experience everywhere. It is important to be sensitive to local tastes and culture. McDonald’s in India does not sell beef even though it’s signature product is...

The only way to 100 percent predict the future

There is one mantra I love, the only way to predict the future is to make it… Is AI hyped, there are plenty of reports about how big AI will be and how everyone is working on AI. Yes the technology has come a long way in the last 35 years when I first got...

The problem with innovation

Implementing a radical innovation, even if invented in-house in a large company is challenging. Xerox invented the GUI interface and mouse and never brought it to market, Kodak invented the digital camera, the rest is history…. Most companies priority is to...

Reverse Pattern

Innovation Patterns: Reverse or Alternative use Many of you who may have attended my innovation workshops may be familiar with this example. Reversing the perspective or use case of a invention   So instead of using a cash till to put money in you give cashback or on...

Voice Technology

This is the Presentation given by Joseph Jaquinta at the Design Thinkers, eXperience-Service Designers and Innovators Meetup on 29th August 2017 at the Science Gallery, Trinity College   Download [3.70...